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Rolling out the welcome mat: Optimising the first four weeks for a new sales hire


A staircase leading to an open door to the stars

In this blog, we'll explore a comprehensive playbook for the first four weeks of an SDR's journey. By following these strategies, you'll maximise productivity, improve retention rates, demonstrate your commitment, and lay the foundation for long-term growth. ๐Ÿ’ผ๐ŸŒฑ

  1. A Warm Welcome: First impressions matter, so create a warm and inviting environment for your new SDR. Implementing a buddy program can be a game-changer. By pairing them with an experienced colleague, you'll add value and increase job satisfaction right from the start. This not only helps the new hire navigate the company but also instills a sense of purpose and confidence. ๐Ÿค๐Ÿ˜Š

  2. Onboarding, Training & Tooling: Synergise the power of onboarding, training, and tooling to establish a solid foundation for your SDRs. Onboarding is more than just paperwork; it's an opportunity to cultivate your company culture. By introducing them to your values, vision, and mission, you foster a sense of belonging and alignment. Training empowers SDRs with the skills and knowledge they need to excel in their role. Don't forget to provide them with the necessary tools and resources to eliminate obstacles and boost their performance. ๐ŸŽ“๐Ÿ› ๏ธ

  3. An Interactive Goal-Oriented Approach: Learning by doing is a powerful way to deepen understanding and build confidence. Incorporate practical exercises and hands-on experiences into your training program. Encourage knowledge sharing, conduct demos, and facilitate group discussions to enhance comprehension and promote collaborative learning. Additionally, assign individual activities that empower SDRs to demonstrate their capabilities. This interactive approach ensures a well-rounded development experience. ๐Ÿค๐Ÿ“๐Ÿš€

  4. Self-Managed Onboarding: Give your new hires a sense of ownership and accountability over their learning journey. Clear training tasks that align expectations and promote a proactive mindset are key. Guided tasks, progress reviews, and reflection sessions empower SDRs to take control of their own learning. By allowing them to manage their onboarding process, you increase the likelihood of their long-term commitment to the company. ๐Ÿ“š๐Ÿ’ช๐Ÿ”

  5. Use Plain English: In the world of sales, communication is everything. Simplify language to deepen understanding and promote effective knowledge transfer. Encourage speaking in plain English to ensure clarity and comprehension. Breaking down complexity fosters continuous learning, enabling your SDRs to grasp concepts more easily. Remember, effective communication is the bridge to success. ๐Ÿ—ฃ๏ธโœ๏ธ๐Ÿ’ก

  6. Embracing All Learning Styles: Every individual has unique learning preferences, so embrace a variety of learning styles in your training approach. Foster better knowledge retention through discussions, practice, and interactive activities. Use inclusive design to cater to diverse learning needs, improving motivation, engagement, and overall satisfaction. By blending training methods, you optimise learning outcomes for your diverse team. ๐Ÿ”„๐Ÿ“š๐Ÿงฉ

  7. Culture & Product: Understanding your company culture and the product offerings is crucial for your SDRs' success. Introduce them to your vision, mission, values, and product details. By doing so, you foster confidence and enthusiasm within your SDR team. When everyone aligns with the company's direction, it creates a sense of purpose and belonging, leading to better results.๐Ÿš€



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