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Sales Team Lead (Fractional)

  • Sara Osterholzer
  • Nov 1, 2021
  • 3 min read

Updated: Aug 11

2 Days a Week | Freelance | In-office - Brighton, Sussex


Help ambitious, early-career Sales Reps deliver real results for clients - and develop into confident sales professionals.


Second Voice is a hands-on, outsourced telesales team for ambitious businesses who want new business without building a sales team in-house.


We run the sales floor end-to-end: developing strategy, running outreach, making tactical shifts, booking meetings, and winning new opportunities for our clients. Along the way, we develop our reps - many from hospitality, retail, and client service backgrounds - into commercially sharp, high-performing salespeople.


Our team is talented, eager, and learning fast. They’re already using the phone as a tool to drive client growth, but they need structure, clarity, and consistent coaching to keep improving.


That’s where you come in.


If you’ve walked the Telesales walk, managed early-career teams, and know how to combine live floor leadership with structured skills coaching, we’d love to meet you.


🎯 The Role


We’re looking for a fractional Sales Team Lead to work 2 days a week from our Brighton office. You’ll be the heartbeat of the team - part coach, part strategist, part hype person - building confidence, structure, and commercial results from the ground up.


You’ll be responsible for:


  • Setting monthly activity KPIs and output targets for each rep based on the account they’re working on

  • Using our frameworks and tools to assess rep skill levels, identify development gaps, and coach towards those goals

  • Introducing consistent rituals (daily stand-ups, accountability check-ins, mini incentives) to drive clarity and momentum

  • Bringing high energy, motivation, and structure to the floor

  • Leading weekly team training and 1:1 coaching sessions

  • Ensuring the team’s culture stays fun, supportive, and performance-focused - no burnout, no boredom


🌱 What Makes This Team Special?


We’re not a training business - our team is on the phones every day delivering real sales results for our clients, while developing the skills to progress into senior sales roles.


  • Zero experience, max potential: Our reps have people skills in abundance and are hungry to learn.

  • On the phones, every day: This is real-world selling, not a training room exercise - we deliver measurable outcomes for clients in industries like HPC, SaaS, Apprenticeships, Office renovation.

  • People-first, commercially sharp: We care about the individuals in the team and the results they deliver - you’ll help us balance both.

  • Flex with impact: This is fractional by design, but your leadership will have a daily ripple effect.


💡 Who You Are


You’ve walked the walk - as a rep, as a manager - and now as someone who understands the mechanics of great sales performance and how to enable others.


You might describe yourself like this:


  • “I’ve been on the phones. I’ve led teams. I’ve seen how great sales teams are made - and I love getting people there.”

  • You bring energy without shouting - you lift the room with your presence, not your volume, and know how to inspire without overwhelming.

  • You can design call frameworks, onboarding flows, and training sessions - and then get on the floor and coach them live with energy and empathy.

  • You’ve naturally transitioned from frontline sales into enablement or coaching - you don’t just know how to sell, you know how to develop people who sell.

  • You bring structure without stiffness - creating rituals, targets, and feedback loops that motivate, not micro-manage.

  • You get that early-career reps need more than dashboards - they need clarity, encouragement, and accountability that stretch but don’t break people.

  • You’re commercially minded, but not commission-obsessed - You get that confidence and consistency create the best results.


Bonus points if you’ve worked with early-career reps or startups with scrappy-but-ambitious cultures, especially where the sales function is still evolving.


✅ The Essentials


  • Location: Brighton-based (this is an in-office role)

  • Commitment: 2 days/week, freelance (ideally spread across the week)

  • Rate: £200 - £300/day, depending on experience

  • Start date: ASAP, but we’ll wait for the right person


🎥 How to Apply


Send us a link to your LinkedIn profile, your CV and a short video (2 - 3 mins max) introducing yourself and answering these questions:


  1. What motivates you to develop and lead Sales Teams?

  2. Share a couple of examples where you have stepped into a leadership role and enabled a team to deliver growth (stats and anecdotes please)

  3. What’s your approach to motivating reps and getting the most out of people who are new to sales?

  4. Any immediate questions you have for us - about the role, team or business


Email your video to [email protected] or connect with Sara Osterholzer on LinkedIn and share the video there to kick off the conversation.



We’re building something fast, practical, and different - and we’re doing it with purpose.  If you want a role where your ideas matter, your leadership moves the dial, and your fingerprints are on the results - let’s talk.

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